We eat when we're not hungry, drink when we're not thirsty. We buy
what we don't need and throw away everything that's useful. Why
sell a man what he wants? Sell him what he doesn't need! Pretend
he's got eight legs and two stomachs and money to burn. It's wrong!
Wrong. Wrong. Wrong.
-- The Mosquito Coast
Paul Schrader (screenplay, 1986)
Paul Theroux (novel, 1982)